Housing proposals in Zurich: widespread criticism of market situation, understanding for structural constraints

Nine out of ten Zurich residents are satisfied with their housing situation. Nevertheless, almost half of those surveyed (49%) feel that housing costs are a significant burden. The cost pressure is particularly strong among younger people between the ages of 18 and 39 (58%), tenants (58%) and city dwellers (50%). 95 per cent of voters also describe finding accommodation in the canton of Zurich as difficult, with almost two-thirds saying it is ‘very difficult’. This finding is consistent across age groups, income levels and political preferences. Satisfaction with one’s own home therefore does not mean relief on the market. Rather, it often reflects a privilege that is coming under increasing pressure.

The population has mixed feelings about the Zurich housing market. 82 per cent fear being displaced by expensive new buildings, while 80 per cent see speculation and greed as the main causes of rising rents. Furthermore, three quarters would like to see more non-profit housing construction and 73 per cent would like to see greater government involvement in promoting affordable housing. Only one third (33 per cent) believe that affordable housing is not a government responsibility.

At the same time, there is an awareness of economic and institutional conditions: two-thirds (67%) agree with the statement that pension funds with real estate must generate returns in order to be able to pay out pensions. 64% also favour fewer building regulations and faster procedures. Between social entitlement and economic realism, the population of Zurich finds itself in a field of tension that encompasses both criticism and understanding.

The vote on 30 November 2025 on the right of first refusal initiative marks the start of a series of housing policy decisions in the canton of Zurich. The initiative aims to enable municipalities to purchase larger properties themselves when they are put up for sale in order to create affordable housing. In August 2025, 58 per cent of those surveyed had already heard of the proposal. Among those who were certain to participate, 63 per cent were in favour of a yes vote. Support comes mainly from SP and Green Party sympathisers, women, tenants and lower-income households. In contrast, opposition prevails among the ranks of the FDP and SVP, as well as among property owners and high-income groups.

The canton’s counterproposal – to double funding from CHF 180 million to CHF 360 million – also received support, with 57 per cent voting in favour.

Two opposing interpretations are being debated in the public arena. The idea that municipalities with a right of first refusal would have more scope for action in terms of affordable housing is particularly convincing (71% in favour). The argument that this would prevent properties from being subject to speculation also meets with approval (61%).

At the same time, 66 per cent support the counterargument that owners should be allowed to decide for themselves to whom they sell. Almost half (48 per cent) see the right of first refusal as an infringement of property rights, while 47 per cent fear higher taxes as a result of municipal purchases. The effectiveness of the initiative is also being questioned: 44 per cent believe it will not create any new housing.